2021
At the start of the 3rd year of my Digital Media course, we were tasked with proposing and creating short two-week projects in order to prepare for our final major projects.
For my first project, I decided I wanted to create the branding for a hypothetical houseplant company and explore how this would be conveyed through Top Trump-inspired trading cards.
I chose this project as I adore houseplants and want to share the experience with others.
At the s I began the project by establishing my demographics, setting up the scene for my design and considering how I can appeal to this audience and their expectations. I researched and analysed existing companies and their logos for inspiration, informing my own practice.
I planned for each card to include an illustration of the type of houseplant, key facts and their core strengths. Using Adobe Illustrator I experimented with many different styles of illustration and layout to maximise the likeness to a traditional Top Trump card.
